Hi, I’m Rob Swope, the Founder and CEO of Rockstar Digital. I cut my teeth in the digital world with a short stay at Mobile Roadie (a fledging start-up at the time), on a small team that helped build and market apps for Taylor Swift, the Miami Dolphins, Drake, Midem and many more. My experiences there, fueled by my passion for music and entertainment led to the founding of Rockstar Digital. Since it’s inception in 2011, my team and I have built the iPhone and Android app for the 2012 Decibel Music Festival, created the website and launched social media accounts for NBA Hall of Famer James Worthy, handled social media marketing for EMI Music recording artists in Canada and the US, achieved over 1 million views and 500% social media fan growth on a music video debut for SATELLITE, an independent rock band now signed to Descendant Records, and led a massive digital marketing initiative for (RED) as part of World AIDS Day called Dance (RED), Save Lives Presented by Tiesto; delivering over ½ million views, impressions and interactions in only 48 hours.
We had the most fun and created the greatest impact in 2 specific areas: YouTube marketing, and Mobile App Development. So, as of August of 2013, our small, super-talented team, began focusing primarily on YouTube video production, marketing, and channel management. A selection of the videos, channels and projects we work(ed) on can be found on our ‘Past and Present Campaigns’ playlist on YouTube. But there’s another side of us too: mobile apps. We are the digital mad scientists who can’t stop thinking “what if?” and “why not?” The forward thinkers that can’t help but to be frustrated at how things are and want to change how things might be. So, our Digital Disruption Laboratory is currently incubating a small handful of very powerful mobile apps, cloud software platforms and websites: the first of which will emerge by the end of 2013.
Headquartered at Cross Campus in the heart of “Silicon Beach” (Santa Monica, CA), one of the fastest growing incubation areas in the US for digital startups, our mission with Rockstar Digital is to live and work by one word: EPIC. So, if you’re ready to let us ideate, market and/or manage digital content for your startup, app, business, product, service, or campaign: